WebProWorld Marketing Forum |
Where
to link Blog
I tried to get an answer in "SEO" but have gone off the bord so to speak. I have
questions for increasing my site PR. I have blogger blog 18 mos. old, PR4 and
all relevant to my e-commerce website...
It's
a Dogger's Life; Londoners Don't Know Blogs
A recent Reuters report reminds the tech world that adding tech-lingo to the general
lexicon takes a little longer than realized. In London it turns out, the vast
majority don’t know their blogs from a hole in the ground. A London advertising
agency...
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| Recent
Articles |
Keeping
Your Text Links Natural
After the latest Google Search Engine Ranking Position (SERP) update, many websites
that focused too heavily on one keyword lost ground in the SERPs...
Microsoft
Asks For Feedback On RSS Icon
Microsoft's RSS team floats a few icons to see what people think we should do
in future news aggregators. Dave Winer answers...
W3C Compliance & SEO
From reading the title many of you are probably wondering what W3C compliance
has to do with SEO and many more are probably wondering what W3C compliance is
at all.
Ten
Steps to a More User Friendly Website
Building a website that is both functional and user friendly is no easy task.
Bigger companies sometimes hire both graphic designers and developers to build
their website but most little guys cannot afford that.
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10.18.05
Need A Website? You Have 3 Options
 By
Joel Walsh
When it comes to building a website, most individuals and small business owners
think you either have to do it yourself or hire someone to do it. Web builder
software is often the better option for this group by far.
Even if you're a seasoned web professional, you should know what web builder software
can offer private individuals and small businesses. Designers regularly waste
time fielding inquiries from small-time website owners who don't realize the time,
effort, and therefore cost involved in making a website from scratch. Or your
brain may be picked endlessly by a would-be developer. Recommending a good web
builder program is a great way to help this group--you can even monetize these
non-prospects by reselling web builder software or referring it as an affiliate.
The 3 Web Design Options
DIY (design it yourself), usually using software such as Dreamweaver or FrontPage.
Pay someone else to design it.
Use a "website builder" that includes everything you need and builds the website
based on a setup wizard that asks questions about your website goals.
Most people just stumble into one of these three options without really comparing.
In fact, if someone is even considering whether to try to do it themselves, hire
a pro, or use a website builder program, it's extremely likely they really do
need to start with a website builder program. After all, with the small investment
required by web builder software, you can easily decide to go the DIY or professional
design route later. But the money and time spent on professional services or DIY
cannot be un-spent.
If you don't have the web design skills that would lead you to make your own website
without questioning, or the budget to hire a designer just as easily, your time,
money and other resources are probably better spent on other aspects of your website--such
as promoting it, planning it, or getting content for it.
Website Options Comparison: Cost
: Cost of software (Dreamweaver, the most popular, runs about $300) + many hours
of your life--what is your time worth?
Web Designer: $500-$5000
Website Builder: $100-200 (if a software package); $15-40/month (if a subscription
service)
Time
DIY: Depending on your skill level, a week to a few months.
Web Designer: A few weeks till completion (but little time on your part).
Website Builder: Five minutes to an hour (depending on how much you want to play
with the options).
Graphic Design: Most people who build their own websites use graphic design templates,
or at least ready-made graphics. But there's still the problem of how to bring
the elements of the design together into an attractive whole.
Web Designer: If you want to be taken seriously, a graphic designer will go a
long way. Still, many people manage to sabotage the designer's work with too many
demands. Also, some designers are really programmers rather than graphic designers,
and will use templates anyway. In the end, though, the biggest drawback is cost:
graphic designers can do it better, but can you afford them?
Website Builder: The advantage of a website builder over DIY templates is that
the builder will save you the time of coding the website to stitch all the parts
together.
About
the Author:
Joel Walsh recommends you check out web
authoring software. |
